Italian toymaker Mondo launches its new eco-friendly range with the BioBall and ReNewToys series, providing a simple, fun and direct way to teach respect for the environment.
One of the biggest problems we face today is the impact of man-made materials on the environment. For example, if you look at pollution in the Mediterranean Sea, 95% of the waste in its waters is plastic. Similar problems are being experienced all around the planet, and the only way these problems can be solved is by implementing real change.
To create lasting change, its vital that we educate children and show them how to look after the environment. They will then become advocates of a major shift in how we treat our planet and help to create an eco-friendly future. It is with this idea in mind that Mondo has launched two new green projects: BioBall and ReNewToys.
The new BioBall is the only ball made with a new bio-based formula, which replaces 50% of fossil-derived substances with a renewable sourced plant derivative. The new formula not only makes it the first green ball, but also contributes to improving its flexibility and, consequently, its playability.
Available in many varieties the new BioBall has been certified “OK Bio-Based” by TÜV Austria, the leading European organic certification body that guarantees the high quality of the renewability of raw materials used.
We have tried out a BioBall and can say that it has all th eproperties you would associate with a traditional ball in that it has a good strong bounce with a satisfying sound, is firm and indeed light enough to be kicked by youger members of the family and a great all round beach ball for the family.
And talking of beaches
Mondo is also pleased to announce ReNewToys, a brand-new set of beach products (buckets, rakes, spades and more) built using recycled materials coming from the pre-consumer food chain. Food grade plastics cannot contain dyes or other additives deemed harmful to humans, therefore enhancing the chemical safety of Mondo toys which are often used by toddlers.
The bucket has a removable sieve lid and slots for the rake and mini spade. Inside is stored a watering can and a mould. These really are compact and ideal for the beach being robust and not taking up too much space in the boot. We just wish these were available when we were growing up!
Expect to pay just over £11 for the beach set and
ReNewToys is the ideal choice for playing outdoors and learning to play while taking care of our coastlines.
Mondo is a multinational group with over 70 years of experience in the toys market, investing heavily in research and development and committing itself proactively to find concrete and useful solutions to substitute plastic materials with environmentally sustainable options.
Both projects represent Mondo’s new corporate policy, which sets serious environmental sustainability goals aimed at reducing waste and reusing it as raw material, as well as improving the energy efficiency and reducing greenhouse gas (GHG) emissions.
Through its products and its choices, Mondo communicates its respect for nature: a real commitment to effectively contribute to awareness, growth and education of new generations to help the children of today become more aware adults tomorrow.
Mondo is a multinational group with headquarters in Italy founded in 1948 by Edmondo Stroppiana. Over 70 years of experience in the toy sector.